When comparing tour operator software pricing, there are a few types of costs to consider:

  • Subscription Fees: Some platforms charge monthly or annual fees, others don’t — those without subscriptions typically have higher booking fees.
  • Booking Fees: Paid as a percentage of each sale, this usually becomes your largest monthly expense. Some tools pass this fee to customers, while others (like Bókun) let you choose who pays and offer perks like 0% Bókun booking fees on Viator and offline reservations.
  • Transaction Fees: Applied when using the platform’s required payment processing. Most brands partner with payment processors, allowing you to choose your preferred provider, such as Stripe or PayPal, where customers may pay a small fee directly to the provider.

Some platforms also charge one-time setup fees, though this is uncommon.

Our post covers pricing for over a dozen popular tour and activity booking systems — explaining how each pricing model works and providing background on typical users for each brand — so you can easily compare the top options.

We’ll start with our solution: Bókun.

Bókun is the most cost-effective tour operator software because we charge the lowest booking fees (1% to 1.5%) in the industry and don’t charge on Viator reservations.

We’re a Tripadvisor brand, a Viator Preferred Partner, and we deliver premium integrations with leading online booking sites, such as GetYourGuide, Google Things to do, and Airbnb, to earn you more cost savings than our competitors.

Start a free 14-day trial to explore our platform (no credit card required!) and determine if Bókun is the right fit for your business.

Tour Operator Software Subscription Fee(s) Booking Fee(s) Transaction Fee(s) Setup Costs
Bókun $49/month
$149/month
$499/month
1% to 1.5% for online bookings
0% Bókun booking fees on Viator & offline reservations
Variable fee per payment provider None; 14-day free trial
Xola None
2.39% + 30¢
*Varies for international transactions
Undisclosed None
Checkfront $99/month 3% online booking fees Variable fee per payment provider None
Rezdy $49/month
$99/month
$249/month
3% per online booking
Offline booking fees vary (70¢ to $1)
Variable fee per payment provider None; 21-day free trial
Regiondo $58/month
$117/month
$234/month
46¢ per booking Variable fee per payment provider 3% system usage fee
Travelotopos None
3% per online booking
1.5% per agent or reseller booking
Variable fee per payment provider $270
TicketingHub None 3% per online booking None None
Beyonk & BookingHound No subscription for Beyonk;
$42/month for BookingHound
4% per online reservation Variable fee per payment provider None
TripWorks None 6% per online booking Undisclosed None
FareHarbor None Up to 6% to 8% fee (passed to the customer) Variable fee per payment provider None
Peek Pro Undisclosed Up to 6% to 8% fee (passed to the customer) Variable fee per payment provider Undisclosed
TrekkSoft Free plan
$138/month
$275/month
2.5% to 5% for direct online bookings
2% to 3% (or 59¢) for OTA bookings
59¢ to 64¢ for offline bookings
2.5% + 29¢ $937 set-up fee in the Commission plan
TRYTN None
5% on website bookings
1% on in-person bookings through TRYTN
0% on OTA bookings
Variable fee per payment provider Custom quotes for website design and development
Bookeo $39.95/month
$79.95/month
$119.95/month
None None None
Ventrata $550/month
$2,200/month
$5,500/month
0.5% to 2% on all bookings
Variable fee (Stripe, Viva Wallet, Ventrata Payments)
0.50%–0.25% for custom gateways
None


Note:
Prices are current as of July 2025. They may change at any time, and some platforms don’t disclose full pricing details.

1. Bókun: The best value tour booking system — one flat subscription rate & the industry’s lowest fees

Bókun homepage: More Bookings. Better Experience.

Bókun is one of the most top-rated tour operator software solutions (with 4.7 stars on Capterra) because our platform combines practical operational management with numerous tools to accelerate growth — at a price that all team sizes can afford.

Tour operators love Bókun because our solution touts:

  • Leading OTA partnerships and integrations with 50+ global online travel agencies
  • The industry’s largest in-built distribution network The Bókun Marketplace — featuring 27k travel partners
  • Flexible Referral Tracking to extend partnerships outside of the Bókun network
  • Scalable packages to support you no matter how far you grow — we work with small family-run shops and enterprises with global teams
  • User-friendly tools and mobile apps that require no training — your staff can easily access Bókun from all devices and learn the ropes

Our all-in-one booking platform includes:

  • Online booking engine widgets to make any website instantly bookable and sell tours online 24/7. Our widgets work with all website builders, so you don’t need to worry about compatibility issues.
  • Integrations with over a dozen online payment gateways — Stripe, Google Pay, Apple Pay, PayPal, Worldpay, Braintree, and more — so customers can pay however they prefer. More payment options mean fewer abandoned carts, plus you get more control over your transaction costs.
  • An easy-to-use custom website builder to bring your brand online and create a bookable site; just select a template from our library and plug in the details. We work with GoDaddy to cover domain costs and publish your site online.

Select Website Template

  • Bókun central booking calendar that consolidates bookings from everywhere you sell. (You can also add walk-in bookings or phone reservations for free.) This calendar serves as the source of truth for real-time availability updates, keeping all your connected calendars in sync automatically.
  • Bókun Experiences tab — housing our product and resource management tools — where you can design professional tour listings and manage all of the fine details (availability, pricing, resources, add-ons, and more). Our product builder walks you through the steps, allowing you to create templates that streamline the process when adding new offerings.

Note: Our Viator partnership allows Viator users to push products directly to Bókun, eliminating the need for setup in our system. We also offer Viator users 12, 24, or 48 free subscription checks each year (saving users up to $1,392 per year), so they can add to their product line without incurring fees.

  • Bókun Marketplace with 27k travel industry partners — travel agents, destination management companies, lodging providers, transportation services, rental companies, attractions, and other tourism businesses. Here, you can establish strategic partnerships and manage all connections: partner with resellers to earn new bookings, add revenue streams by reselling others’ services, or create packages with partners.

Online Travel Agencies GIF

  • Referral Tracking to work with any business or professional of your choosing and create partnerships outside of the Bókun network. Work with neighbouring businesses, social media influencers, travel bloggers, and more — the opportunities are endless. Bókun provides trackable booking links that make it easy for affiliates to drive bookings and for you to track the source of business.
  • Native CRM to automatically capture new customer information and create an organised contact book where you can learn more about your audiences and plan retargeting campaigns.
  • Automated customer communications to dispatch booking confirmations, mobile tickets, tour reminders, follow-ups, abandoned carts, review requests, discount codes, and any other emails you schedule to send via Bókun.
  • Email templates to fuel a variety of email marketing initiatives. You can also save templates to power all your email marketing efforts, such as product announcements or newsletters, via Bókun.
  • Customer portals where travellers can check their bookings, make changes, or cancel without having to call or email you. Updates and cancellations appear in your calendar immediately, so you’re always in the know. (We also send notifications about these changes to all parties.)
  • Check-in tools like mobile tickets and ticket scanning to manage guest arrivals, monitor no-shows, and minimise long lines at check-in.
  • Mobile apps (for iOS and Android) with access to check-in tools and the central booking calendar, allowing guides to manage departures and coordinate with the office while in the field.
  • Reporting and analytics that turn your booking data into valuable insights. See which sales channels work best, which tours are most popular, what types of customers book with you, and how profitable everything is.
  • The Bókun App Store, where you can purchase extra features like tip management or SMS messaging to add to the central platform.

Subscription Fees

We charge a $49 monthly fee for our START plan; this includes:

We also offer two enterprise-level plans, PLUS ($149/month) and PREMIUM ($499/month), to upgrade as your business scales. These plans unlock additional user seats and advanced tools, including Agent Portals, Zapier, and subvendor management. They also come with free onboarding and a yearly strategy session with a Bókun expert.

If you choose not to upgrade to the START plan after the trial period, you can continue to work in our free, limited plan to manage Viator and offline bookings.

Booking Fees

  • 0% Bókun booking fees on Viator reservations
  • Free offline bookings
  • 1.5% for online bookings in Bókun’s START plan
  • 1% to 1.25% in PLUS and PREMIUM plans

Transaction Fees

  • We let you choose your preferred online payment processing provider and link them to Bókun. We currently integrate with over a dozen options: Stripe, PayPal, Apple Pay, Google Pay, Raypd, Klarna, Braintree, Worldpay, and more.

Takeaways

  • All of Bókun’s core features are available at the low price of $49/month. Our platform packs more than a dozen advanced features, including the custom website builder, online booking engine, robust partner network, and Marketplace. Offering all of the same advanced tools competitors reserve for top-tier packages.
  • We charge the lowest booking fees in the category — 1% to 1.5% — with zero Bókun booking fees on Viator reservations.
  • Bókun pays for itself, as tour and activity providers see an increased profit after moving to our platform.

For example, suppliers who connect to the Marketplace generate an average of $9k in monthly revenue within their first three months. Other customers report that Bókun Marketplace has grown online sales by 400%. Learn more about our customers’ success in Bókun in our case studies below:

See how Bókun can support your growth goals by redeeming your risk-free 14-day trial here.

2. Xola

Xola homepage: Online Booking Software.

Xola is an online booking system for businesses across the leisure industry, working with both small tour operators and large-scale attractions.

Teams praise Xola for its modern look and feel, smooth usability, and low fees — it doesn’t charge a monthly subscription, and booking fees are on the lower side. They also offer complimentary setup and onboarding services, along with free 24/7 customer support.

Xola stands out to teams looking to increase online sales (particularly from their website) for its unique booking engine widget that’s optimised to enhance website conversions. The platform also features advanced growth drivers, including abandoned cart retargeting, dynamic surge pricing, and a tool that creates new tour slots during popular booking times.

Subscription Fees

  • None

Booking Fees

  • Xola charges a “partner fee” instead of labelling it as a booking fee, but they work in the same way. This fee is typically 2.39% + 30¢, but can be higher (reportedly up to 6%) for international transactions.

Xola automatically passes partner fees to the customer.

Transaction Fees

  • Xola does not share this information on its site. They encourage interested customers to request more pricing details.

Find more Xola reviews here.

Read more: Best Xola alternatives comparison guide

3. Checkfront

Checkfront homepage: The Most Flexible Booking Software for Every Experience

Checkfront has historically been a popular tour operator software for small teams because it:

  • Offers over 100 features to manage and grow your business, with tools to streamline operations, maximise available resources, and increase online bookings.
  • Is easy to learn and implement.
  • Charges moderate 3% online booking fees.

That said, it’s not every small team’s most cost-effective choice because Checkfront now charges expensive monthly subscription rates at $99/month. There’s no tiered packages or plans, just one rate for all customers.

Checkfront merged with Rezdy in 2018, and pricing has changed a few times since then (and may change again). If you’re considering this name, we suggest checking the site for the most recent rates.

Subscription Fees

  • $99/month

Booking Fees

  • 3% for all bookings
  • Negotiable fees for custom plans

Tour operators can choose to absorb this fee or pass it to the customer.

Transaction Fees

  • Checkfront primarily partners with Stripe; however, you have the flexibility to choose your preferred payment provider.

Read Checkfront reviews here.

Read more: Best Checkfront alternatives

4. Rezdy

Rezdy homepage: The online booking system for tour and activity businesses

Rezdy is a global brand that works with tour operator teams across dozens of countries. It continues to grow through strategic mergers; we mentioned its merger with Checkfront (above), but it has also merged with Regiondo (below) to expand its reach across North America and Europe.

Rezdy offers a comprehensive tour operator software, but it’s no more advanced than Checkfront or other tools above. It also doesn’t offer any premium OTA partnerships.

However, it’s one of the more expensive options on this list. Most teams need to opt for the $99/month package to make the most of the software, and Rezdy charges a 3% online booking fee across all plans.

When you weigh the features against the pricing, Rezdy doesn’t deliver substantial value for the cost.

Subscription Fees

Rezdy offers three packages:

  • Foundation — $49/month — with the essentials to bring your business online. It includes the one-click website builder, online booking engine, channel management, schedule management, access to the reseller network, reporting, and mobile apps.
  • Accelerate — $99/month — with all of Rezdy’s reservation management tools. This includes everything in Foundation with access to the advanced booking widget and extra features to upsell and retarget customers.
  • Expansion — $249/month — that includes access to the developer API and webhooks. This plan also has the lowest booking fees.

Rezdy offers complimentary support to all users and provides a 21-day trial to help you get started. After your trial ends, Rezdy requires you to upgrade to a paid package; otherwise, you will lose access to the platform.

Booking Fees

  • Foundation: 3% for all online bookings, $1 for offline bookings
  • Accelerate: 3% for all online bookings, 85¢ for offline bookings
  • Expansion: 3% for all online bookings, 70¢ for offline bookings

Rezdy charges operators this fee.

Transaction Fees

  • Rezdy partners with a handful of common payment providers to grant flexibility here.

Check out Rezdy reviews here.

Read more: Best alternatives to Rezdy

5. Regiondo

Regiondo homepage: Online tour booking software

Regiondo is an online reservation management system for tour operators in Europe (the platform is most popular in Italy and Germany). Like Rezdy above, pricing is more expensive here.

Regiondo’s solution suits tour and activity businesses, rental providers, hotels, museums, and other attractions, helping them increase bookings and revenue. Reviews suggest their typical customers are mid-size and growing businesses.

Regiondo offers two types of solutions: plans for tour operators to sell bookings online, and plans to join its reseller marketplace. Packages differ in terms of features, the number of user seats, and the available languages.

Subscription Fees

Regiondo offers three tour operator software packages:

  • Starter — $58/month — offers basic feature access (booking widget and channel manager), 1 language, and 2 user seats.
  • Advanced — $117/month — grants access to resource management, add-ons, cross-selling, 3 languages, and provides 5 user seats. Regiondo notes this as the most popular plan.
  • Enterprise — $234/month — with all features, 11 languages, and 25 user seats.

Regiondo also offers a website builder for an additional fee of $58/month.

The site does not disclose rates for Reseller packages.

Booking Fees

  • 46¢ per booking

Tour operators pay this fee.

Transaction Fees

  • Undisclosed

Note: Regiondo also charges a 3% monthly usage fee.

Find Regiondo reviews here.

Read more: Regiondo alternatives comparison guide

6. Travelotopos

Travelotopos homepage: Trusted by leading companies in the travel industry

Also popular with EU-based teams is Travelotopos, since the brand has its roots in Cyprus. Travelotopos is a long-standing industry name, offering a comprehensive solution for teams at all stages of growth. The brand has also earned a Premium GetYourGuide Connectivity Partnership.

Unfortunately, there’s limited user feedback on Travelotopos online (you can find reviews here), so it’s challenging to gauge how current users feel about the platform. However, through industry chatter, we’ve heard they’re popular for small teams because Travelotopos manages the set-up of the platform, and food tour operators tend to like them.

Subscription Fees

  • None, but you pay a $270 one-time set-up cost

Booking Fees

  • 3% for online bookings
  • 1.5% for agent and reseller bookings

Travelotopos automatically passes fees to tour operators.

Transaction Fees

  • Connect your preferred payment gateway

7. TicketingHub

TicketingHub homepage: The Platform for the New Era of Ticketing

Our next option, TicketingHub, is popular among teams managing high-volume ticket sales (hence the name) — not just tour operators, but also attractions, visitor centres, and event managers.

TicketingHub earns exceptional reviews (with a 4.9-star rating on Capterra) for its functionality, ease of use, pricing, and customer support team. Reviews suggest anybody can get started on the platform with little to no learning curve. And if you do have questions, TicketingHub’s team is available with a quick answer.

TicketingHub doesn’t charge subscription fees, but booking fees fall on the moderate side at 3%. When comparing booking fees across competitors, consider how these costs will impact your customers and your overall pricing strategy.

Subscription Fees

  • None

Booking Fees

  • 3% online booking fees

TicketingHub automatically passes fees to tour operators.

Transaction Fees

  • TicketingHub isn’t very clear about these details online and suggests contacting them for pricing information.

8. Beyonk & BookingHound

Beyonk homepage: Tour operator booking system

Beyonk and BookingHound are sister brands popular among UK-based tour operators (of all sizes). Together, they make one of the largest online booking brands in Europe.

Beyonk is more of a straightforward tour operator software, while BookingHound has more tools to support attractions, like high-volume ticketing, capacity management, waitlisting, and memberships.

Beyonk and BookingHound are both relatively affordable, but again, consider how booking fees will impact pricing.

Subscription Fees

  • Beyonk: None
  • BookingHound: $42/month

Booking Fees

  • 4% online booking fees in both solutions

You may choose to pass or absorb fees.

Transaction Fees

Read Beyonk reviews here, and BookingHound reviews here.

Read more: Best Beyonk & BookingHound alternatives comparison guide

9. TripWorks

TripWorks homepage: Grow your tour or activity business with TripWorks

TripWorks is a popular solution for enterprises and teams seeking fast growth, featuring dozens of tools to reach new audiences and convert more customers. It consistently ranks well on software review sites — currently rated 4.9 stars on Capterra.

The platform packs OTA connections, a native partner network, advanced marketing tools, and integrations with analytics and marketing software. It’s best suited for teams with some experience selling online that want to delve deeper into digital growth strategies.

TripWorks doesn’t charge a monthly subscription fee, but has some of the highest booking fees in the industry at 6% per online booking. However, they give you the option to absorb fees or pass the cost to customers.

Subscription Fees

  • None

Booking Fees

  • 6% booking fees for all online reservations
  • Negotiable fees in enterprise plans

Tour operators can absorb the fee or pass it to travellers.

Transaction Fees

  • Undisclosed

Read more: Best TripWorks alternatives for growing teams

10. FareHarbor

FareHarbor homepage: Powerful booking software. Unmatched support.

FareHarbor is a well-known name in the industry because it’s a Booking.com brand. They’ve become popular among small and growing teams because they advertise a “free” platform. FareHarbor doesn’t charge subscription fees, and booking fees are passed to customers at checkout.

However, FareHarbor has received more negative feedback as of late because:

  • They charge very high booking fees (reportedly up to 6% and 8%), and many tour operators say the extra cost can increase pricing beyond what customers are willing to pay. Although they can attract new customers, they lose them at checkout.
  • Operators report added charges and hidden fees.
  • Customer service is not super responsive when you have questions or need help.

FareHarbor also charges extra for using its website-building and SEO services, as well as its in-built distribution network.

Subscription Fees

  • None

Booking Fees

  • Variable fee of up to 6% and 8% fee on all online bookings (sometimes higher for international transactions)

FareHarbor automatically passes fees to travellers at checkout.

Transaction Fees

  • 1.9% processing fee + 30¢ per attendee
  • FareHarbor also partners with Stripe.

You can learn more about FareHarbor in our guides here:

11. Peek Pro

Peek Pro homepage: More Bookings. Happier Customers.

Peek Pro is another tour operator software with high fees. Peek Pro doesn’t charge subscription fees, but users report booking fees of up to 6% and 8%. Additionally, some users mention a one-time setup fee of $199, though we can’t confirm this on Peek’s site.

Peek Pro is typically popular with scaling teams looking for new ways to grow their business because it offers unique tools specifically for this purpose (like TripWorks, it’s better suited for teams who already have experience selling tours online).

The platform offers OTA integrations, a partner network, remarketing tools, upselling tools, and access to Peek Capital, enabling businesses to apply for financing through Peek’s VC partners.

Despite Peek’s perks, the high fees are worth careful consideration.

Subscription Fees

  • None

Booking Fees

  • Variable online booking fees, up to 6% and 8%

Peek Pro allows tour operators to absorb these or pass them on to customers at checkout.

Transaction Fees

  • Connect your preferred gateway

Read more: Peek Pro alternatives comparison guide

12. TrekkSoft

TrekkSoft homepage: Tour booking solutions that make your life easier

TrekkSoft is another popular tour booking software for EU-based teams, offering essential features (e.g., website builder, online booking engine, channel management, reseller network, and back-office reporting tools) to manage and grow your business online. It also appeals to outdoor adventure and excursion providers with an in-built digital waiver tool.

However, TrekkSoft is the second most expensive option on this list (after Ventrata), with high subscription, booking, and transaction fees. (While they advertise a “free” plan, it’s loaded with fees that make it anything but free.)

Considering TrekkSoft’s standard functionality, the pricing is hard to justify — you’re paying premium rates without getting premium features.

Subscription Fees

  • Commission Model — the “free” plan — includes the booking engine, channel and resource management, limited access to the partner network, and the integrated payment gateway. This package requires a 12-month commitment, and TrekkSoft charges a one-time setup fee of $937 for this plan. Users also pay the highest booking fees in this plan.
  • Accelerate — $138/month — includes access to all TrekkSoft features and the entire reseller network. TrekkSoft notes this as the recommended plan.
  • Ultimate — $275/month — includes additional business intelligence tools to create a sales network and increase bookings. This plan also provides access to the developer API.

TrekkSoft also offers custom packages for enterprise companies.

Booking Fees

  • Commission Model: 5% for direct online bookings, 3% on bookings from OTAs, and a 64¢ fee per offline booking
  • Accelerate: 2.5% for direct online bookings, 2.5% on bookings from OTAs, and a 59¢ fee per offline booking
  • Ultimate: 2% for direct online bookings, 2% on bookings from OTAs, and a 59¢ fee per offline booking

TrekkSoft automatically passes these fees to tour operators.

Transaction Fees

  • 2.5% + 29¢ flat fee per transaction

Find TrekkSoft reviews here.

Read more: Best TrekkSoft alternatives for UK-based teams

13. TRYTN

Trytn homepage: Online Booking Software System

TRYTN offers a unique combination of tour operator software and custom website development, tailored to small teams just starting out or those needing to digitise their business.

TRYTN will build you a custom-branded, professional website with online booking capabilities, plus handle SEO optimisation and ongoing site management. On top of the website services, you get full tour operator software to manage bookings and grow your business online.

Given TRYTN’s custom website development services, it’s also a pricey option, and prices can vary drastically depending on the type of website and customisation you want. Custom sites typically cost a few thousand dollars; however, their team will provide a quote if you’re interested.

TRYTN doesn’t charge subscription fees or booking fees on OTAs, but they do charge higher fees for website bookings (5%).

TRYTN may be a good option for teams that primarily want to drive business through OTAs, as it becomes expensive when website bookings increase.

Subscription Fees

  • None
  • Custom quotes for website development and SEO services

Booking Fees

  • 5% on website bookings
  • 1% on in-person bookings through TRYTN
  • 0% on OTA bookings

TRYTN allows business owners to absorb booking fees, pass them to travellers, or split them.

Transaction Fees

  • TRYTN connects with Stripe and PayPal for online payment processing.

Find more TRYTN reviews here.

Read more: Best tour operator software for small teams

14. Bookeo

Bookeo homepage: Booking software to manage and grow your business

Bookeo offers a more “universal” online booking solution for many industries and professionals: tour and activity operators, attractions, schools, gyms, health and wellness studios, salons, and service providers. They offer packages for businesses of all sizes and only charge subscription fees.

While Bookeo works well for salons, gyms, or wellness studios that need simple appointment scheduling, it’s pretty basic for tour operators looking to reach new (global) audiences and drive growth.

The platform covers essentials like online booking widgets, calendar management, and basic channel management. However, it lacks OTA partnerships, has no built-in partner network, and caps your monthly bookings.

Bookeo is really only suitable for small businesses with no plans to scale significantly.

Subscription Fees

  • Standard plan — $39.95/month — allows for 20 products, 20 staff logins, and 1,000 bookings per month.
  • Large plan — $79.95/month — allows for 40 products, 40 staff logins, and 2,000 bookings per month.
  • X-large plan — $199.95/month — allows for 60 products, 60 staff logins, and 3,000 bookings per month.

Bookeo also offers custom plans for global or multi-franchise companies.

All packages come with full feature access and Bookeo customer support. They also offer set-up and onboarding services at an additional cost, but don’t disclose these fees online.

Booking Fees

  • None

Transaction Fees

  • None

Check out Bookeo reviews here.

Read more: Bookeo alternatives comparison guide

15. Ventrata

Ventrata homepage: Your Ticket to Success

The last name on our list, Ventrata, is reserved for enterprises earning a minimum of $1 million in annual revenue. Its customers include Big Bus Tours, Gray Line, The Empire State Building, Boston Duck Tours, Paramount Plus Studios, Merlin Entertainments, and Discover Banff. It’s particularly popular for hop-on, hop-off bus tours and originated in the UK before expanding worldwide.

Ventrata offers a comprehensive tour operator software with modules to support booking management and back-office operations, drive growth, and deliver five-star customer experiences. The platform features a modern, user-friendly interface with intuitive functionality, as well as responsive customer support for configuration and optimisation.

As expected, Ventrata is the most expensive option on this list. While enterprises may have the budget for this solution, that doesn’t mean it makes the most financial sense. Companies seeking sustainable growth can find platforms that deliver the same capabilities without the premium price tag.

Subscription Fees

  • Standard — $550/month — includes all Ventrata features, 24/7 chat support, and integrations with Stripe, Viva Wallet, and Ayden for payment processing.
  • Premium — $2,200/month — includes everything in the Standard plan and grants access to Webhooks and custom payment gateways. Premium packages also come with a dedicated account manager. Ventrata notes this as the recommended plan.
  • Elite — $5,500/month — grants complete platform and integration access, and includes a dedicated account manager.

Booking Fees

Note: The booking fees here are listed as “Transaction Fees” on Ventrata’s site. We list the “Transaction Fees” as Booking Fees in our guide because they serve the same purpose, and Ventrata charges additional fees for payment processing.

  • Standard: 2% per online booking
  • Premium: 1% per online booking
  • Elite: 0.5% per online booking

Ventrata passes this fee to tour operators.

Transaction Fees

  • Ventrata integrates with Stripe, Viva Wallet, and Ayden
  • Ventrata offers an API to create custom integrations and charges 0.50% to 0.25% per transaction via custom gateways

Find Ventrata reviews here.

Read more: Alternatives to Ventrata comparison guide

What’s the best bang for your buck?

Before we wrap up, here are a few important takeaways to consider as you shop:

  • It’s apparent why some tour operators want to avoid software with subscription fees; however, the tradeoff is usually high booking fees. It’s essential to consider how booking fees can impact you in both the short and long term — costs can add up, and many teams find that subscription-based models make the most sense for their business.
  • Some brands pass booking fees to the customer (brands like Bókun give you an option) so they can remain “free” for tour operators. However, you must consider how these fees affect the customer’s booking experience. If you operate in an area where people can’t afford to pay (or simply don’t want to pay) these fees, they can hurt booking conversion rates.
  • Subscription fees, booking fees, and transaction fees all contribute to the overall pricing; remember to consider how each piece fits into the puzzle.
  • Variable booking fees are risky — if websites do not disclose pricing or mention that fees vary, you should dig into those details. What impacts booking fees? Do they cap these fees? Otherwise, you may be hit with surprise bills.
  • Some brands offer (require) annual contracts, so be sure to understand the terms of your commitment before signing the dotted line.

Bókun is considered the most cost-effective tour operator software, as evidenced by our customer reviews and success stories. Our platform has the same advanced features as top-rated competitors, but we charge the lowest subscription and booking fees in the category.

Get started on our platform for free to see if we’re the best booking solution for your business.

Want to learn more about top-rated tour operator software? Check out our guides below: