Many systems also include back-office tools like CRM for customer management, automated email communications, and business intelligence reporting to track revenue and sales performance.<\/p>\n
To help you compare options, we\u2019ve compiled a list of the most popular ticketing systems for visitor attractions:<\/strong><\/p>\n We offer a <\/em>14-day free trial<\/em><\/strong><\/a> \u00a0for new customers to explore B\u00f3kun and see if it’s the right fit (no credit card required).<\/em><\/p>\n B\u00f3kun offers advanced ticketing systems designed for attractions, tour operators, and the travel industry.<\/strong> You can choose from two flexible solutions:<\/p>\n This guide focuses on our all-in-one solution. If you\u2019re interested in our channel manager module, please <\/em>schedule a free demo with our team<\/em><\/a>. <\/em><\/p>\n As part of the Tripadvisor family<\/strong><\/a>, B\u00f3kun provides exclusive access to industry-leading partnerships with Viator<\/strong><\/a>, GetYourGuide<\/strong><\/a>, and Google Things to do<\/strong><\/a> \u2014 connecting your business to a vast network of travellers to grow your market reach and customer base<\/a>.<\/p>\n Our ticketing system\u2019s comprehensive suite of features streamlines operations<\/strong><\/a> while actively driving business growth and revenue potential:<\/strong><\/p>\n B\u00f3kun\u2019s ticketing systems earn an exceptional 4.7-star rating<\/strong><\/a> on software review sites \u2014 making us one of the most top-rated solutions in the industry. And we strive to make B\u00f3kun accessible to all business owners with user-friendly, intuitive features, budget-friendly packages, and industry-low booking fees (1% to 1.5%)<\/strong>. We work with independently run museums, regional wildlife parks, large theme parks, cultural heritage sites, multi-location attraction groups, and more.<\/p>\n In the next sections, we\u2019ll review B\u00f3kun\u2019s core features so you can get a sneak peek. But we also provide all new customers with a 14-day free trial<\/strong><\/a> to explore our platform and see if it\u2019s the right fit.<\/p>\n Our booking management module solves a primary concern voiced by many visitor services managers during our consultations: the need for customers to purchase tickets online in advance, preventing long lines and dissatisfied visitors.<\/p>\n B\u00f3kun\u2019s ticketing management module provides all of the tools to:<\/p>\n Our online booking engine widgets<\/strong> are compatible with all website builders and come in a variety of styles (\u201cBook Now\u201d buttons<\/a>, calendar views, product overviews, and product lists). They can be embedded on your site in just a few clicks, making it easy for customers to book reservations and purchase tickets online.<\/p>\n Our booking engine widget is carefully crafted to guide customers through the checkout process and prevent abandoned carts. We also integrate with dozens of popular payment processing systems<\/strong><\/a> \u2014 PayPal, Apple Pay, Google Pay, Rapyd, Klarna, Worldpay, Braintree, and more \u2014 so customers can complete their purchase with their preferred provider.<\/p>\n Note:<\/strong> In addition to our website widgets, we offer a one-click website builder<\/a> and user-friendly templates<\/a> for attractions that haven\u2019t yet digitised their business. You can create a custom website in less than an hour<\/strong> (we\u2019ve even written a guide on how to design your booking website<\/a>), and we cover all charges to secure your website name and publish your site live.<\/p>\n Read more:<\/strong> How to sell travel experiences online<\/a><\/p>\n B\u00f3kun goes beyond the basics of standard ticketing systems, offering several powerful tools to help you reach more travellers and drive business growth<\/strong>. These include:<\/p>\n As a Tripadvisor brand, we\u2019re the #1 restech partner across OTAs<\/strong>, and we offer exclusive integrations and perks that help our customers see more success when expanding their online sales strategies.<\/p>\n We provide endless opportunities to grow your reach, with no limits on sales channels or partner contracts.<\/p>\n Our system equips you with all the tools to manage sales channels and contracts, refine your strategy, and track success \u2014 so you can make informed decisions every step of the way.<\/p>\n The B\u00f3kun calendar aggregates ticket sales from all channels <\/strong>\u2014 your website, OTAs, partners, and affiliates \u2014 so you can manage everything in one place. Track daily visitor numbers, see if customers purchase tickets for the events or experiences you\u2019re hosting, and view all customer and reservation details.<\/p>\n The B\u00f3kun calendar also offers convenient tools for managing availability, editing reservations, and assigning staff to experiences. You can also manage group reservations \u2014 like school visits or corporate bookings \u2014 directly from our calendar.<\/p>\n Our real-time availability management<\/strong> feature detects new bookings and updates all connected calendars as reservations come in. It blocks new ticket sales when capacity is reached and prevents overbookings during events. This saves office managers from manually checking each calendar and updating availability every time a new ticket is sold.<\/p>\n Read more: <\/strong>10+ benefits of an online booking system<\/a><\/p>\n The B\u00f3kun Experiences tab<\/strong> provides all the tools to:<\/p>\n Best of all?<\/strong> The product builder walks you through the steps to design passes and listings and manage all the fine details. You can even create templates to speed up the process<\/strong> when promoting future events or experiences.<\/p>\n B\u00f3kun sets itself apart from standard ticketing systems by offering in-built CRM <\/strong>and customer management tools, <\/strong>allowing you to manage customer communications alongside tickets and day-of experiences.<\/p>\n The CRM<\/strong> captures new customer information when visitors contact you or begin the booking process \u2014 storing names, email addresses, booking details, and any other information provided. All data is organised in a contact list for easy reference.<\/p>\n And for attractions building a loyal local audience \u2014 annual pass holders, school programme participants, members \u2014 B\u00f3kun’s CRM lets you track visit history and tailor follow-up communications accordingly.<\/p>\n On that note: We back our CRM with an automated communications tool<\/strong> that sends confirmation emails, mobile tickets, visit reminders, follow-ups, review or referral requests, abandoned cart emails, discount codes, and more.<\/p>\n We provide a gallery of templates so you can customise and schedule all communications. You can even add your own templates here to power other email marketing initiatives. Schedule more targeted follow-ups, event announcements, monthly newsletters, and more.<\/p>\n Read more: <\/strong>Best CRM systems for attractions & tour operators<\/a><\/p>\n On the customer side, B\u00f3kun provides user-friendly portals<\/strong> where travellers can:<\/p>\n For reschedules or cancellations, B\u00f3kun automatically sends a new confirmation email, updates your internal booking calendar, and notifies staff about the changes, so everyone is on the same page.<\/p>\n B\u00f3kun supports day-of experiences and arrivals with convenient mobile tickets <\/strong>(you can design these with QR or bar codes) and fast ticket-scanning tools. <\/strong><\/p>\n You can access these features on a desktop or mobile apps to provide customers with multiple check-in locations \u2014 staff can run the B\u00f3kun scanning app simultaneously across gates and checkpoints. You eliminate a central bottleneck.<\/p>\n For example, customers can check in at the visitor services desk, or employees can use ticket-scanning tools in the B\u00f3kun mobile apps to scan customers in at various checkpoints.<\/p>\n Our scanning tools handle simultaneous high-volume entry reliably \u2014 so busy arrival windows like coach drop-offs or back-to-back timed entry slots stay smooth.<\/p>\n We provide <\/em>mobile apps for iOS and Android<\/em><\/strong> that give field guides access to the B\u00f3kun booking calendar and check-in tools, enabling them to monitor bookings, manage arrivals, and track no-shows. <\/em><\/p>\n B\u00f3kun includes a native reporting suite<\/strong> that measures ticket sales and revenue across multiple categories. <\/strong>For example, you can:<\/p>\n We also provide reports to help you learn more about your customer base <\/strong>\u2014 whether you attract more families, groups, couples, solo travellers, etc. You can also identify whether visitors are first-timers or return guests, so you can design campaigns that bring them back.<\/p>\n You can use these reporting insights to promote business growth and enhance customer experiences. For example, you can:<\/p>\n We also offer a more advanced reporting module in the <\/em>B\u00f3kun app store<\/em><\/a>. <\/em><\/p>\n B\u00f3kun offers flexible solutions for teams of all sizes<\/a>, and our platform scales with your business as you grow.<\/p>\n All new customers get access to our 14-day trial<\/strong><\/a> to determine if B\u00f3kun is the best booking system for their needs.<\/p>\n After the trial, you can upgrade to our START plan<\/strong>. This includes all of the features reviewed in our guide<\/strong> and is the most popular choice for visitor attractions looking to manage ticket sales, streamline operations, and drive effective growth.<\/p>\n The START plan<\/strong> costs just $49\/month, <\/strong>with a 1.5% booking fee<\/strong>. There are no charges for adding offline reservations, and we waive B\u00f3kun booking fees on Viator sales.<\/p>\n We also offer:<\/p>\n\n
1. B\u00f3kun<\/h2>\n
All-in-one ticketing & operations management system for the travel industry<\/h3>\n
![\"B\u00f3kun](\"https:\/\/www.bokun.io\/wp-content\/uploads\/2026\/02\/bokun-homepage.png\")
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B\u00f3kun\u2019s tools to enable direct online ticket sales<\/h3>\n
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![\"Online](\"https:\/\/www.bokun.io\/wp-content\/uploads\/2026\/03\/online-booking-engine-widget-example-scaled.jpg\")
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<\/p>\nB\u00f3kun\u2019s growth drivers: 70+ OTA connections, Marketplace, & Referral Tracking<\/strong><\/h3>\n
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![\"B\u00f3kun](\"https:\/\/www.bokun.io\/wp-content\/uploads\/2026\/02\/discover-partners-gif.gif\")
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B\u00f3kun\u2019s central calendar to automate booking management tasks<\/h3>\n
![\"B\u00f3kun](\"https:\/\/www.bokun.io\/wp-content\/uploads\/2024\/07\/booking-calendar-2026.gif\")
<\/p>\nB\u00f3kun Experiences manager<\/h3>\n
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![\"Experience](\"https:\/\/www.bokun.io\/wp-content\/uploads\/2024\/07\/availability-experience-schedule.png\")
<\/p>\nB\u00f3kun CRM & customer management tools<\/h3>\n
![\"Operations](\"https:\/\/www.bokun.io\/wp-content\/uploads\/2026\/02\/operations-customers-manage-communications.png\")
<\/p>\n![\"Operations:](\"https:\/\/www.bokun.io\/wp-content\/uploads\/2024\/07\/operations-pick-a-base-for-your-template.png\")
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B\u00f3kun check-in tools<\/h3>\n
B\u00f3kun reporting dashboard<\/h3>\n
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![\"Reporting](\"https:\/\/www.bokun.io\/wp-content\/uploads\/2026\/02\/reporting-dashboard.png\")
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B\u00f3kun packages & getting started<\/h3>\n
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